Ek Bharat Shrestha Bharat

‘Ek Bharat Shrestha Bharat’ is a government initiative launched in 2015 with the aim of promoting cultural integration and mutual understanding among different states and union territories in India. The programme encourages people to explore and appreciate the diverse traditions, languages, and heritage of various regions, fostering national unity.
Under the ‘Ek Bharat Shreshtha Bharat’ program in 2023, Tamil Nadu was paired with Jammu to promote national integration through mutual understanding.